Site teardown · Thecarycompany

Thecarycompany: a 4-load mobile teardown

We loaded https://thecarycompany.com/ 4 times on a simulated iPhone and wrote down what a real shopper would see. No login, no insider access, no Harvv pixel needed. Here is what repeated visits already show, sorted by how we know it.

May 28, 2026·External scan·4 test loads · no pixel data·Download as PDF

TL;DRWhat jumped out

Of everything we found on this scan, this is the one to start with: Images without sizes set make the page jump as it loads. 30 of 31 images on this page don't have width and height set. As each image finishes loading, the content below it slides down to make room. The visitor goes to tap one thing and ends up tapping another, and the cause is invisible to them.

Below: every finding ranked by impact, the speed numbers compared against real visitors, what a one-off scan still cannot tell you, and a short list of what to fix first.

01Findings, ranked by what hurts conversion most

SeverityFindingHow we know
HighImages without sizes set make the page jump as it loads
30 of 31 images on this page don't have width and height set. As each image finishes loading, the content below it slides down to make room. The visitor goes to tap one thing and ends up tapping another, and the cause is invisible to them.
identical every load
HighGoogle Analytics tracking broken
The Google Analytics request failed to complete on every one of the 4 test loads. If real visitors hit the same failure, GA is missing those visits and the dashboard has no way to flag it. Conversion numbers, audience counts, and channel attribution are all undercounting. Worth checking the tag loading order and any consent banner that might be blocking the request.
identical every load
MediumPage is heavy and slow on mobile data
Each visit downloads about 2.6 megabytes — roughly 392 KB of images and 1810 KB of JavaScript across 486 separate downloads. On a fast connection that's fine. On a phone with patchy mobile data, that's several seconds of blank screen before the page is readable.
median across loads

"How we know": identical every load = a deterministic fact (e.g. element sizes). median across loads = a noisy lab metric, reported as a median. real-user field data = Google CrUX, actual Chrome visitors.

02Performance: lab and field side by side

MetricValueRead
TTFB (lab median)208 msLab
FCP (lab median)364 msLab
LCP (lab median)422 msLab
Page weight (median)2.6 MBWatch

Google Lighthouse (lab, mobile): Performance 51, SEO 92, Accessibility 92, Best Practices 92.

Lab numbers are from a headless mobile browser on an unthrottled connection: treat them as a floor, not a typical experience. Add a Google API key to light up real-user field data (CrUX) and Lighthouse scores.

03Tiny buttons are hard to tap on mobile

14 of 44 tappable items on this page come in below 44×44 pixels, the size Apple and Google both recommend for reliable tapping on a phone. The same ones came up small on every one of the 4 test loads, so this is the page itself, not a fluke.

When customers can't tap what they expect to, they get frustrated and many of them leave. They don't file a bug. They don't try again. They just leave. A desktop dashboard can't see this because it's the difference between a thumb and a cursor.

The buttons measuring below the minimum on this scan:

  • a 90x14 "630.629.6600"
  • button 105x38 "Submit"
  • a 26x26 ""
  • a 26x26 ""
  • a 26x26 ""
  • a 26x26 ""
  • a 26x26 ""
  • a 138x16 "Terms & Conditions"

The fix is CSS-only on most sites: add padding around the icon (don't just change the icon size) so the actual tap area is at least 44×44 pixels. No redesign, no new assets.

04Technical SEO & structured data

CheckResult
TitleThe Cary Company - Your Committed Partner Since 1895! (53 chars)
Meta description125 chars
H11 on page
CanonicalPresent
Structured data (JSON-LD)Organization, WebPage, WebSite
Open GraphIncomplete

05The short list, in priority order

Findings ranked by impact and effort, so the team knows where to start tomorrow.

FixEffortWhy it pays
Images without sizes set make the page jump as it loadsVaries30 of 31 images on this page don't have width and height set. As each image finishes loading, the content below it slides down to make ro…
Google Analytics tracking brokenVariesThe Google Analytics request failed to complete on every one of the 4 test loads. If real visitors hit the same failure, GA is missing th…
Page is heavy and slow on mobile dataVariesEach visit downloads about 2.6 megabytes — roughly 392 KB of images and 1810 KB of JavaScript across 486 separate downloads. On a fast co…

06What this report cannot tell you

Everything above is from the outside, looking at the page from one simulated device. The questions that actually decide revenue need real visitors. Install the Harvv pixel (one script tag, 16 KB, zero personal data, no engineering project) and within about 72 hours you'd know which buttons real customers tapped and missed, how often Google Analytics is missing visits, and exactly where mobile shoppers stalled and left. This report shows you where to look. The pixel shows you how often it happens, and to whom.

What to do next
See this same depth on your real visitors, every day.

Drop the Harvv pixel on thecarycompany.com and we turn this one-off scan into ongoing measured behavior: which taps miss, where sessions stall, and the real drop rates. Free to start, no card needed.

Add the pixel free

07How we did this, and what it can't prove

  • 4 simulated mobile loads of one URL from a headless Safari profile (iPhone viewport), May 28, 2026. Enough loads to separate real defects from random noise, not a full-site crawl.
  • Lab numbers, not real-user numbers (no field data was available for this run). Real devices on real networks run slower.
  • Friction is inferred, not counted. We can prove a button is small. We can't, from the outside, count how often it causes a missed tap. That requires the pixel on a live page.
  • This page rotates its content load to load, which is on its own a reason a single-shot scan can't be the last word on it.

Prepared by Harvv. Last updated May 28, 2026.