Case Studies
Behavioral-data audits of real customer sites. Full methodology, full data, full charts, full fix lists. No marketing case studies dressed up as research.
What our own ads actually did
We buy traffic for Harvv and publish the whole funnel as it happens: spend, click-through rate, what visitors did on the page, and how many signed up. Measured against published B2B SaaS benchmarks, including the numbers that make us look bad. Raw data downloadable as CSV.
See the live numbersTraditional Industry in the AI Age: We Audited 6 of America's Biggest Suppliers
McMaster-Carr, Uline, Fastenal and more, measured on phone and desktop. They own their categories on Google, but half ship zero structured data, the one thing AI answer engines read. Real data, ranked, with the fix list.
We Benchmarked the Websites of 6 of America's Largest Oil Refiners
Valero, Phillips 66, HF Sinclair, PBF Energy, Par Pacific and Delek, head to head on speed, mobile usability, SEO and AI-readiness. Every number pulled from a live audit on phone and desktop.
Add-to-Cart Hesitation: Desktop Shoppers Pause 16× Longer Than Mobile
The milliseconds between a cursor landing on Add to Cart and the click. Desktop shoppers hover about 480ms before committing; mobile taps in under 30ms. The first hover-duration benchmark, split by device, from real behavioral data.
The Friction Tax: What 55M Events Reveal About Shopify Conversion
A behavioral audit of 296,093 Shopify shopping sessions and 55 million events. Seven findings on what's quietly costing stores conversions, with a prioritized fix list. Spoiler: it's the apps, not the design.
The Lovable Friction Tax: 4 Production Failures Costing 8 Million Builders
Lovable hit $200M ARR and 8 million users in twelve months. Every Lovable app inherits four documented production failures the platform cannot fix from inside. Verified evidence: CVE-2025-48757, Wiz Research, the February 2026 EdTech breach, and the April 2026 platform incident.
We audited 330 live Lovable apps. 98.5% have a high-severity defect.
We pulled every *.lovable.app subdomain from the Internet Archive's index, kept the 330 that still resolve, and ran each through our free landing-page audit. Full dataset, methodology, and one-prompt fix.
85 Vibecoded Sites, 0 Meta Pixels: What AI Ships
We ran 85 production sites built with Lovable, v0, Replit, Bolt, and Cursor through our free audit. Zero had a Meta Pixel. 76 percent had no tracking at all. 66 percent had no H1. The bugs are systematic and named.
Site teardowns
Individual behavioral audits of real sites, each measured live on phone and desktop. Every number comes from the Harvv pixel.
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Every metric in our research comes from the Harvv behavioral pixel running on real customer sites. Add it to yours in one paste of a script tag. Free on the starter plan, 50K events per month, zero PII collected.
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